Nov. 21st, 2015

owsf2000: (default)
Well, I suppose you might see one now and then just to prove they still happen, but as Steam has announced for the upcoming Winter and holiday sales, Steam's Autumn and Holiday sales will ditch daily deals and flash sales.

Essentially what you're going to get are a single discount price for things that will last the duration of the entire sale. Devs and the like aren't nearly as likely to offer sweet discounts for an entire week compared to the 8hr or 24hr deals of the past. So basically expect two things this time around.

1. Far less attractive sales.

2. Expect to be able to check the store once and you're good to go back to your regular life, knowing it's not going to get any better than whatever it is you see.

Some people are saying Steam is doing this to avoid abuse with the refund policy. (buy game at 50% off. Oh shit, it's now 95% off! refund, rebuy! - that kinda thing) But seriously they aren't even trying to think of a way around that. (And why would they when they think they're going to earn a shitload more money by encouraging weaker, less attractive sales.)

Off the top of my head a simple modification to their policy can axe that abuse off at the kneecap. Let's assume the sale lasts a week. If a game is refunded during the sale, prevent repurchasing the game for a minimum of 1 week, probably 2. If you're just doing the refunding to get a cheaper price, then you're abusing the purpose of the refund policy. So if this hinders you, fucking good! If you refunded the game because you found it sucks ass and regret every spending a penny on it, then... odds are you're not going to be rebuying it at all are you?

Personally I just see this as the first step towards what I predicted back in the early days of the PS3/PSP/etc. That eventually digital sales will disappear or become so rare and so minor that people will flock to a 5% off. The main reason we see digital sales at all is because of the physical counterpart that ends up on sale. But with the physical goods these days becoming more bugridden, incomplete, or nothing-but-a-fucking-steam-installer, you can see physical goods as already being on the way out this generation.

Once they're completely gone, we'll even fewer sales and the price tags are going to be just as high as the physical media ever was - despite the fact that proponents of digital distribution were always about "oh we're going to see prices drop because of all the money publishers will save by not having to print the discs or manuals or ship them around the world, etc etc etc". Hint: That shit isn't happening, and digital games release as expensive if not more expensive than their physical counterparts. And the prices of both just continue to soar.

"Oh but games are more expensive to make these days!" Fuck that shit. The word is "budgeting". It's something every major game developer and publisher these days seem to know fuck all about as they blow literally millions on just marketing the game. (Because they know they need to brainwash you into liking the game since otherwise you know you'll hate it.)

April 2025

S M T W T F S
  12345
6789101112
13141516171819
202122232425 26
27282930   

Most Popular Tags

Style Credit

Expand Cut Tags

No cut tags
Page generated Jul. 16th, 2025 09:05 pm
Powered by Dreamwidth Studios